Heating Oil Help HeatingOilHelp








 


Who’s behind the site?

My name is John Burns. I was an oil heat marketing executive for a New Jersey firm and I traveled all over New England helping heating companies with their marketing.

When I first got involved in the home heating industry I did a little research on line. I realized pretty quick that there was a huge mountain of people searching for prices of fuel.
(millions of people over the course of the year)

In the heating oil category I found out that 95% of the people that searched on line for heating oil searched for home heating oil prices.

The fact is that phrase is one of the most searched for key words on the net for heating oil.

Then I got damn lucky.

I won that exact domain name phrase in an after market internet auction.

The poor guy that had it before me was trying to sell futures but he was choking because the 300,000 people that came to visit him every month weren’t interested in what he had to sell.

Unfortunately for him they were home owners looking for home heating oil prices not investors.

It was like he was trying to run a marathon with a 400 lb. weight tied to his waist.

Well I had a pretty good idea of what do with all those people coming to the web site so I was lucky enough to grab the domain and I was off and running.

I operate a variety of web sites.
Other sites in this industry include:

www.heatingoilhelp.com
(I published a must have report for heating oil consumers.)

www.homeheatingreview.com
(she’s in the final stages of development)

I enjoy the industry. I enjoy helping people get the best value for their money and most importantly it makes me feel great when I can introduce home owners to the right heating company based on their individual needs.

It's all about helping people. Who could ask for anything more?

Hope you find the site useful and if there is anything you need just drop me a note.

Talk with you soon.

John

Home Heating Articles

 

 

 

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LUnderstanding factors that drive the volatility in residential heating oil prices.

Fluctuations: Variations that occur in the price of petroleum distillate products due to incremental, somewhat
predictable, changes in the supply and demand of such products.

More consumers begin using heating oil as a secondary heating source:

Some consumers may use heating oil to augment their existing heat source in times of extreme cold.
Prices of other heating fuels (such as natural gas or kerosene) may increase even more than heating oil
during these periods.

Wholesale buyers and anxious consumers drive the market up:

Resupply may be weeks away. Concerned that supplies will not cover short-term customer demand, wholesale
buyers bid up prices for available product. All the while the regional inventory is being depleted.
Consumers become anxious about their short-term needs and continue buying up the current inventory; driving
prices up sharply until the new supply arrives.

Seasonal demand for heating oil:

Where the consumer lives also plays a significant part in the seasonal demand for heating oil. A homeowner in
the Northeast might use 650-1000 gallons of heating oil during a typical winter, while their counterpart in South
Carolina may use half as much

There is an appreciable amount of oil-heated homes located in New England and the Central Atlantic States.
Approximately 6.3 million homes of the 8.1 million households nationwide that heat with oil are located in the
northeastern part of the United States. That comprises roughly 78 percent of the total U.S. heating oil market.
The seasonal increase in inventories and demand is largely confined to the Northeast. It is not uncommon for
the total receipts for heating oil sales in the Northeast to exceed 80 percent of gross sales in any given year.

 

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